We’re Nuts About Special Projects!

Takao Nursery Almonds April 2014

Rows and rows of newly planted almond trees we recently propagated for Harris Farms. That’s a lot of almonds!

We like special projects, contact us to discuss your project needs today!

 

Extras, Extras, Read All About It!

PrintCheck out our Extra Availability List updated weekly for items ready for quick shipment! If you’re not on our Availability email list then you’re not in the know! Contact us to be added…don’t wait, do it right now!

When in Drought, Think Waterwise!

We are getting some very mild “SoCal weather” here in Fresno this winter and I must admit I’m loving it!!! I can’t even remember the last time I’ve worn socks! Unfortunately these warm sunny days are not helping the fact that the state is a drought emergency.

With the continuing dryness in California, we are seeing more and more of a trend towards drought tolerant and native plants. Here are a few we love and we think you’ll like too!

Russelia_equis_Takao_NurseryRusselia equisetiformis

Thin needle-like green foliage with red tubular flowers that appear from spring until fall. Its thin stems cascade out 3-4′ x 2-3′. Great for containers or hanging baskets. Full sun to part shade. Zones 9-12. Lead time 14 weeks.

Rosemary_Mozart_Takao_NurseryRosemary ‘Mozart’

With a compact habit and semi-upright nature, this variety is perfect for small gardens and also for culinary use! Blooms in spring and winter with blue flowers. Grows up to 36″ tall. Full sun. Zones 7-10. Lead time 20 weeks.

salvia_apiana_takao_nurserySalvia apiana

Highly aromatic, waxy silver foliage make this drought tolerant plant stand out in the garden. Tiny insignificant white flowers that are dotted with lavender, appear on the tall flowers spikes in late spring to early summer. Grows 3-4′ in height with flower spalks that can add another 2-5′, spread of 5-8′. Full sun. Zones 7-11.  Lead time 14 weeks.

polygala_petite_butterfly_takao_nurseryPolygala ‘Petite Butterfly’

A great compact, rounded habit with a long bloom season! Gray-green foliage is accented by interesting bright purple blooms year round and particularly from spring throughout summer. Grows 36″ x 36″. Full to partial sun. Zones 9-10. Lead time 16 weeks.

verbena_delamina_takao_nurseryVerbena ‘De la Mina’

An evergreen, drought tolerant perennial with fragrant clusters of purple star-shaped flowers that bloom most of the year, peaking in spring and summer. Mounding habit, 36″ x 36″. Full to part sun. Zones 7-10. Lead time 12 weeks.

Takao Catalog 2013-2014

Takao Nursery Catalog 2013-2014

The catalog is out! Click on the catalog to view a digital version or contact us to request a copy today!

 

Growing Happiness

 

So I was on Pinterest the other night and I came across an image of a lovely garden scene pinned by someone I follow (actually a babysitter we had previously hired for Gwen). The picture was nice, but nothing amazingly wonderful that I had to write about – but what I did notice was the title she had named her board – ‘Growing Happiness’. Doesn’t that just sum it all up?!

Maybe that’s the sort of message we should promote – ‘Growing Happiness’! That way it applies to everyone. No arguing over why indoor plants aren’t represented or why landscape shrubs aren’t being shown. It’s basically what we’re trying to say anyways right? Aren’t we trying to show consumers why they should want and need plants in their lives? – happiness and well being seems to summarize the long list of psychological benefits of plants. 

Or maybe our marketing could somehow indirectly imply that plants are necessary to complete your lifestyle, your home, your office…a room just isn’t complete without a little (green) life in it. Just like how young women homeowners like myself automatically feel like a dining room just isn’t complete without a chandelier in the center of it as a focal point. Perhaps one day it will be that a dining room just isn’t complete without a living centerpiece at the center of the table…you get the idea!

I just hope that whatever we do, it doesn’t end up looking like the the same old, same old that we’ve been putting out for years. Some of it is nice (others not so much), but all of it is nothing exciting or anything that would grab your attention – especially if our goal is to reach the main stream consumer.

I’m just throwing out my thoughts…

Yes, It’s More Talk About Change…

Are you sick of hearing about it lately – the whole national campaign idea and what not? Well, too bad – you need to hear more of it so it can saturate deep into your brain 🙂 …

Today I thought I’d share some opinions from people other than myself or someone that is related to me (you all read what my dad had to say)…Marc Higaki of Bay City Flower Company in Half Moon Bay sent his thoughts over to my dad after reading his article in Greenhouse Grower:

…I enjoyed reading your article…As a consumer who is a Gen X’er, I rarely purchase plants, and I’m immersed in the industry!  

You hit on some great topics and there is a need for a change in this industry. One particular quote I came across a few years back that has stuck with me – “People do not change because they see the light, they change because they feel the heat.” By reading your article I think you’re one of the few that “sees the light.” 

I don’t think this industry needs to reinvent the wheel, we just need to listen to our customer.  

I’m going to use Apple as an example…Apple (or Steve Jobs) did not invent the computer, the MP3 player, the phone, the tablet pc, or the retail store. But what he did do was make each one of those pieces extremely user friendly – easy to use. In fact those items do not include a user manual, that’s how easy they are to use. 

Apple ( S. Jobs) made them extremely appealing to everyone, not just to the tech geek, but to soccer moms as well.  He turned a boring computer and bland phones into the Mac and iPhone which are “sexy” and simple. And sexy and simple sells in the US – this we all know. 

As I have attended various SAF and OFA events/seminars over the last 6 years, I always hear, “Did you know I am getting the same price for my pointsettias (or insert crop here) as I did 30 years ago!” And my response has been “Well, what are you doing differently now that you did not 30 years ago?” Or “What perceived value have you added to warrant a price increase?” 99.9% of the time, the response I get is, “Well, my costs have increased” 

Considering consumer goods, the trend has been a decrease in price as an item matures (food and clothing are necessities and are not included). CD players, microwaves, and DVD players were all very expensive at one time…

Marc really makes some great points – it’s not about reinventing the wheel, it’s about changing consumer’s perceived value in our products and marketing our plants in a way that will appeal to them. Let’s turn ‘I don’t really need…’ into ‘I really want…’ – how will we do this? I know, I know, it’s easier said then done. We’ll have to touch upon this more later – brainstorm out loud, share ideas, collaborate with one another – let’s talk about it another post to follow.

I’d also like to mention – Art Parkerson of Lancaster Farms in Virginia. Have you heard of his website OpenHort? If you haven’t you need to get on over there asap and check it out. He’s all about trying to change the consumer’s perceived value of our plants and he believes we can achieve that by sharing information and innovating on each other’s ideas. Sounds good to me! Check out his TED post – food for thought!

Marc and Art, just by taking the time to put their thoughts into physical form and share them with someone else – are taking the step towards change, towards helping our industry to transition and evolve to where it must go. If we each contribute something, no matter how small – even by leaving a comment on a blog post or sharing it with someone else…if we each contribute towards the bigger picture, I believe we can get there!

Got Plants?

Greenhouse Grower is taking a poll right now on whether or not you would contribute towards funding a national campaign like the ‘Got Milk’ ads – but for our industry (and no it’s not going to be ‘Got Plants’ – we can do better than that!).

Here and there people have been talking about it for years now. Individuals have brought it up, it’s been discussed amongst groups, brought up at meetings – yet we’re no where closer to enacting anything than we were then.

Currently the poll shows people being almost equally divided into Yes, Not Sure, and No – with the No’s at a slightly higher percentage. And although I feel ‘Yes’ should be the overwhelming majority, those numbers seem to reflect the general consensus out there.

I can understand having doubts as to how this will be executed and how your two cents will be used, but I can’t understand why the majority are not for implementing some sort of effort to change consumer’s perceived value of our products. If we can change their perception then everyone up and down the supply chain will benefit.

This poll is taking the teeny-tiniest, most miniscule step towards trying to change the way the consumer thinks of plants – and the majority are against it. Geez, we’re basically shutting it down at just the very thought of such an idea.

If we change nothing, then nothing will change – with the current state of things, is that what we all really want?

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